Fast Company Features Brighterly: AI for Learning, Teachers at the Core

EdTech startup Brighterly was featured in Fast Company with our consultant at the lead of pitching and securing the publication.

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Fast Company article screenshot about Brighterly using AI to support learning.

Challenge

Brighterly had to strengthen brand trust among its core target audiences: business partners and clients in the USA. Moreover, the PR push was much needed for increasing the SEO metrics.

Solution

We pitched Brighterly’s founder and CEO Eugene Kashuk for the interview with the leading tech business media Fast Company. The well-established relations with the Editor helped us deeply understand the pitch angle.

Result

After the interview was well done, it was the mediakit and the additional stats and facts to do their job – and it worked. Once the publication went out, the SEO instantly skyrocketed. Brighterly’s potential and exciting clients saw the article as another proof they can trust this brand – and continue their kids’ educational journey with Brighterly.

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Inspiring Workplaces and Inspiring Leaders award pillars near Big Ben representing recognition for culture and leadership strategy by Turn Heads Global.

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Fast Company is known for covering emerging technology, leadership transformation, and workplace culture. Brighterly’s appearance in this media’s feature article automatically puts the ‘innovative business’ label on.

Why did our pitch work?

As AI overtakes the markets, EdTech is no different. We sparked the journalist’s interest in researching how human-driven business stays relevant – and growing – in the era of AI.

The wording matters. It is the little details that make a difference.

The journalist masterfully covered Brighterly’s story while saving the essential brand elements – thanks to the founder's excellent interview skills and our help preparing him for the talk.

Futuristic robotic hand reaching upward symbolising innovation, tech leadership, and bold storytelling in Turn Heads Global media work.

Can’t wait to have your business featured?

You do the building, we do the pitching. Turn Heads Global consultants know how to make the most of the unique media opportunities for tech startups and scaleups.

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Fast Company Features Brighterly: AI for Learning, Teachers at the Core

Challenge

Solution

Result

Fast Company is known for covering emerging technology, leadership transformation, and workplace culture. Brighterly’s appearance in this media’s feature article automatically puts the ‘innovative business’ label on.

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